BKF header
SVA School Project

Bar Keeper's Friend

Courtney Gooch and Rory Simms
Bar Keeper's Friend is a popular American brand of cleaning products first established in1882. Their products have remained essentially the same as the ones that polished bar rails over a century ago.
This rebrand is inspired by the stylized designs of liquor labels during the Prohibition Era.
BKF products
BKF packaging
BKF packaging
BKF shelves
BKF box
BKF box
BKF mockup